Susan Cervantes
Founding Executive Director, MFA [email protected] www.susankcervantes.com Susan Kelk Cervantes, a 47-year veteran of the San Francisco community mural art movement, is the founder and director of the Precita Eyes Muralists in the Mission District of San Francisco. Established in 1977, Precita Eyes is one of only a handful of community mural arts centers in the United States. Cervantes is responsible for more than 200 collaborative community murals considered some of the finest in the Bay Area such as Cesar Chavez Elementary School, Mission Playground Pool, Precita Valley Community Center, the S.F.Women’s Building, 24th Street Mini Park and many others. She is dedicated to social change by enhancing the environment through the creation of murals while involving and educating the public through the community mural art process.
Willow Brown, Executive Administrative Assistant
Willow grew up around the iconic Mission murals and learned cultural symbols of resistance, resilience, and solidarity. Then, she studied painting at the San Francisco Art Institute and illustration at the California College of Art during high school, and earned a Bachelor of Arts in art from UCLA in 2026. Willow volunteered with PEM for 7 years and worked on the Music and Precita Eyes houses.
Paola Reyes Melendez
Co Director, BFA [email protected] Paola Reyes Melendez, first-generation Mexican-Puerto Rican, received her BFA in Fine Arts from the University of San Francisco in 2021. Shortly after transferring from the University of Nevada, Las Vegas, where she intensively studied Biological Anthropology in addition to Studio Arts. She lived a nomadic lifestyle and decided to move to San Francisco to immerse herself in public art. Becoming involved with Precita Eyes through an internship where Susan Cervantes mentored her through restorations, mosaics, and murals. After Reyes Melendez’s internship was complete, she continued to be involved with Precita Eyes by volunteering to help with the yearly Urban Youth Art Festival. Leading to the opportunity to be a Lead Co-Artist with three Veteran Precita Eyes Muralists. She has dedicated her work to making art accessible to all, encouraging change in social structures, and informing on environmental changes.
Elizabeth Moore, Administrative Assistant
Elizabeth is a five-year volunteer turned administrative assistant at Precita Eyes. She first became involved while studying at the University of San Francisco through former classmate and current Precita Eyes Co-Director Paola Reyes Melendez. Since then, she has volunteered on projects in Balmy Alley, at Dolores Huerta Elementary, and with KQED, along with lending a hand wherever needed. Outside of her beloved role as a henchman to the arts, Elizabeth is pursuing a career as a physician. Her work with Precita Eyes has been a steady reminder that creativity and community can meaningfully coexist with a life in science and healthcare, and it strengthens the way she approaches both.
Gabi Moreta
Administrative Director and Grant writer Gabi is an interdisciplinary multi-media artist who focuses on installation based work and mass distributed publications. They were born and raised in Los Angeles, but are now based in San Francisco. For the past three years they have worked at Precita Eyes as an Administrative Director and Grant writer. In 2023, they received a BA in Art History and Museum Studies from the University of San Francisco. |
Patricia Rose
Tour Coordinator [email protected] Patricia Rose received her BFA in painting from the San Francisco Art Institute in 1983. She first became involved with Precita Eyes in 1980. While completing her degrees she received training in mural painting technique and the collaborative process from Susan Cervantes. Her involvement with community-oriented nonprofit arts organizations goes back to her work at The Farm, a multi-cultural multimedia arts center in San Francisco where she worked from 1978-86. She received a 1983 Artist Residency from the NEA and served as director of the Farm Art Gallery from 1984-86. In addition, Ms. Rose has served in various capacities at Precita Eyes, including store manager, membership coordinator, advisory board member, mural walk docent, and currently as mural tour coordinator.
Carmela Gaspar
Tour Guide Carmela is a first-generation Filipino American that was born and raised in San Francisco, CA. She is a multi-disciplinary artist and space holder passionate about supporting folks in their journeys of creative self-expression, using storytelling and art as tools for liberation education, and cultivating healing, generative spaces. In January 2024, Carmela created and led the Dreaming a New World collaging workshop at the Museum of Craft and Design’s MAKE, emphasizing the importance of first envisioning a better, more equitable world, to then create it. In 2025 she led her series of poetry workshops called Dream Sanctuary, a space to hold both our personal visions for ourselves as well as our visions for a new world with sanctity. She is currently writing a poetry book.
Jorge Morell
Business Director [email protected] Born and raised in San Juan, Puerto Rico. Attended Colegio San Ignacio de Loyola. Majored in Latin American Studies at Yale University. Worked as paralegal for the Corporation Counsel of the City of New Haven (CT). Moved to San Francisco in 1988 and served as medical interpreter at Lucile Packard Children's Hospital (Stanford) for 5 years and then as Program manager at Levi Strauss & Co.'s Red Tab Foundation for 8 years. In 2009 began working at Precita Eyes as tour guide and in 2016 became its Business Director. Main interests: gardening, literature, history and urbanism.
Jean Pilas, Store Lead and Paint Mixer
Kiana Tondre, Store clerk
Kiana Tondre was born and raised in Oakland and is a visual artist immersed in art and a mix of cultures. She is currently pursuing a Bachelor of Arts in Studio and Fine Arts at San Francisco State University. Her work involves themes of self-expression and social justice and includes public murals, commissioned design, and personal work. Aspiring to become a professional artist, muralist, and professor, Kiana is currently interning at Precita Eyes, where she learns under the mentorship of founder Susan Cervantes and other skilled artists, assists on public projects, and works at the center’s store. Aureliano "Yano" Rivera In-house mural conservation tech
Ellen Silva, Webmaster
Ellen is a Bay Area native. She received her BA in Design and Illustration, and has been a self-employed artist since 1980. She got involved with Precita Eyes in 1996 as a volunteer, and soon began directing projects. She has facilitated annual mural projects in SF, Peninsula and San Mateo Coast schools, and has directed or collaborated on many Precita Eyes projects including MOMA, SFO, Marine Mammal Center, CPMC, and Seton Hospital. Ellen has been Precita Eyes webmaster since 2011. Interns
Sophie Park Kiana Tondre |
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Carla Wozjocuk, Muralist
Cio Castaneda, Muralist, Event Coordinator and MC Deirdre Weinberg, Muralist and Restorer Diego Irizarry, Muralist Eli Lippert, Master Muralist Ellen Silva, Master Muralist, Arts Educator Elaine Chu, Muralist and Restorer Ernesto Aguilar, Muralist Ernesto Paul, Master Muralist Francisco Franco, Muralist Fred Alvarado, Muralist and Arts Educator Gabriella Perez, Muralist and Toddler Arts Instructor Gabi Moreta, Muralist "Klame", Spray Artist and Arts Educator Jose Rojas, Muralist Julia Barzizza, Muralist and Restorer |
Malik Senferu, Muralist
Margie White, Muralist and Youth Arts Instructor Marina Perez-Wong, Muralist Marta Ayala, Muralist and Contractor Max Marttila, Master Muralist Mel Waters, Muralist Miranda Bergman, Muralist Monica Magtoto, Muralist Pablo Ruiz Arroyo, Muralist Paola Reyes Melendez, Muralist Robert Louthan, Muralist and Arts Educator Sarah Sisken, Muralist Suaro Cervantes, Muralist Xavier Bess, Muralist and Restorer Yuka Ezoe, Muralist |
MAIN Location/STORE |
Contact Precita Eyes Mural Arts & Visitors Center[email protected] 415-285-2287
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